Apr 23, 2010


All New Maruti WagonR Launched; Price @ Rs 3.28 Lakh

India's most favourite family car just got bigger, spacious and more stylish with Maruti Suzuki, the country's number one automobile manufacturer, launching an all-new WagonR - titled endearingly 'the blue eyed boy'.

The new Maruti WagonR comes with a new, powerful and highly fuel efficient 998 cc K-series engine, delivering a high fuel efficiency of 18.9 kmpl. It also comes with a new transmission with cable-type gearshift, and a superior suspension technology. Thanks to a brand-new platform, the overall length of the new Wagon R is now increased to 3,595 mm (an increase of 75 mm) with a wheelbase of 2,400 mm - the longest in its class. The new WagonR is also wider and taller; the new dimensions are 1,495 mm and 1,700 mm, respectively.

New Maruti WagonRThe new WagonR joins the Maruti Suzuki range of five vehicles in the ever-growing A2 segment. Thanks to this wide choice of vehicles, Maruti Suzuki commands a staggering over 56 per cent in the A2 segment.

On the occasion, Mr. Shinzo Nakanishi, Managing Director and CEO, Maruti Suzuki India Limited, said, "The all-new WagonR carries forward the decade-long leadership and success of the WagonR brand. The new WagonR is a full-model change in terms of superior technology, interiors, looks and styling. The new, larger platform brings in comfort and space while the superior technology of K-series engine delivers more power, greater fuel efficiency and is environment friendly. We are confident that the new WagonR will further strengthen the leadership position of Maruti Suzuki in the A2 segment."

Superior K-Series Engine:
At the heart of the new WagonR is a 998cc three-cylinder K-series engine. This engine delivers a power of 68PS @ 6200rpm and a high torque of 90Nm @ 3500 rpm. With increased power, the new WagonR delivers increased fuel efficiency too - at 18.9 kilometers per litre, amongst the best in mid-A2 segment cars.

Improved Transmission:
The new WagonR comes with a new 5-speed synchromesh transmission technology that incorporates numerous innovations to enhance the power and pleasure combination. The new transmission is equipped with precise gear shift mechanism. This reduces the gear shifting effort due to minimal mechanical losses. The gear ratios in the transmission in the new WagonR are optimized to enhance drivability and improved fuel economy. A reduced clutch-pedal peak-load helps to improve the city driving experience.

Spacious and Convenient:
The tall boy design and best-in-class adjustable front seats are especially convenient for tall people. With a large wheel base that leads to best-in-class leg space at the rear, the new WagonR seats five people in great comfort with ample leg room and shoulder room. Alongside, the larger doors with wide opening make entry and exit easy, while optimised cushion depth and width on the rear seats increase seating comfort. Wide windscreen ensures uninterrupted panoramic view and adds to the light-filled-spacious-cabin-feel.

All this clubbed with the gigantic boot space makes the new WagonR a perfect smart-family vehicle. While the rear parcel tray improves storage and keeps the users' valuables hidden from prying eyes, a smart integrated tool box in the boot leads to the overall charm.

Storage space gets special attention in the new WagonR. As a unique feature, a handy shopping tray is fitted under front passenger seat. To safeguard the cell-phone camera unit, a soft insert has been introduced to the floor console. These apart, there are useful alcoves on the front console and door sides, a utility hook on the IP, and a 60:40 split rear seat add to user convenience. Two retractable cup/can holders on the driver's and the co-driver's side, and a bottle holder in the centre console add convenience and lead to user delight.

Stylish:
Brand WagonR has been the undisputed leader in its segment for over a decade now. To commemorate the brand's success, the new WagonR - pegged as the 'blue-eyed boy' of the great Indian family - has been styled with a distinctive blue tinge on its head lamps, which is a first-of-its-kind OE feature for A2 segment cars in India. This feature and a classic chrome-engraved 'WagonR' badge on the rear door together celebrate the brand's success with over eight lakh proud WagonR owners.

The new WagonR's aggressive front - bigger and sweeping lamps, wider bumpers that stretch to the corners and flared fenders - coupled with a slanted roof and aerodynamic exteriors impart a forceful, ready-to-go feel.

The deluxe interiors come with soft and subtle blue-silver interior theme, while the dash-integrated music system with AUX-in and 6 band graphic equalizer gives a new age touch.

Safety:
The new WagonR is high on occupant safety. A rigid cage structure technology alongwith increased frontal impact absorbing area, thanks to greater distance between steering wheel and front bumper, keep the passengers safe. The Vxi variant in the new WagonR is equipped with front and rear fog lamps, rear wiper and washer, rear defogger, dual horn and comes with safety features such as Airbag and ABS as options. A driver-side seat belt indicator is on the dash panel a standard feature on Lxi and Vxi variants. The new WagonR keys are integrated with i-CATS, 4-door central locking and anti-theft alarm system.

A Comforting Ride:
The new WagonR comes equipped with a new L-shaped front suspension frame for an enhanced ride comfort. This fine-tuned 3-point suspension is congruous to Indian roads and driving conditions, providing soft relaxed rides along with dynamic handling and lower NVH.

The new design steering wheel can be tilted to suit driver's driving comfort, while the ergonomically designed gear shift knob snugly fits into the driver's palm. Other features include electrically controlled outside rear view mirror. With snug interiors and improved HVAC design, the new Wagon R brings in superior cooling comfort.

A tight turning radius of 4.6 meters makes the new WagonR a favoured drive in peak traffic conditions and tight parking spots. Tubeless tyres, as a standard fitment on the new WagonR, and a ground clearance of 165 mm ensure ride comfort.

Environment Friendly:
The new WagonR is BSIV compliant, ELV compliant and E10 compliant. With the new WagonR, Maruti Suzuki is steadily moving towards the goal of making its full range of vehicles environment friendly, much ahead of the norms being adopting in the country.

Vibrant New Colours:
The new WagonR is available in three variants Lx, Lxi and Vxi and seven exuberant colours. Metallic Breeze Blue is the signature colour of the new offering. Other body colors are as follows:

- Superior White
- Midnight Black
- Baker's Chocolate
- Breeze Blue
- Fire Brick Red
- Silky Silver
- Glistening Grey

New Maruti WagonR has been launched at an price of Rs 3.28 lakh for the base Lx variant, Rs 3.57 lakh for the mid-level LXi and Rs 3.81 lakh for the fully loaded VXi variant.

Source: Maruti Suzuki India

Related Books:
The Maruti Story Book by R C Bhargava
Elephant And The Maruti Book by Radhika Jha

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