Mar 6, 2009

Mighty, Muscular Scorpio: New Model Launched by Mahindra & Mahindra

Mahindra & Mahindra Ltd. (M&M), the undisputed market leader in utility vehicles, today unveiled the New, Mighty Muscular Scorpio which is also the first product in India to offer a BS-IV compliant version. The Scorpio features the technologically advanced mHawk engine and also incorporates Mahindra’s revolutionary Micro Hybrid technology. The Scorpio’s new, mighty, muscular look will now be available across all variants.

The New, Mighty Muscular Scorpio powered by the advanced mHawk engine starts at an attractive Rs. 7.21 lakh (ex-showroom Delhi).

"The Scorpio's strong value proposition lies in its versatility, its ability to morph and mould itself according to the changing template of customer needs. The new Scorpio remains a true blue Mahindra vehicle at heart and with its macho, stylish looks and amazing go-anywhere capability, it will further enhance our domination of the UV market," Dr. Pawan Goenka, President, Automotive Sector, Mahindra & Mahindra Ltd.

"Mahindra's ingenious approach to driving efficiencies and costs have enabled us to provide additional customer value up to Rs. 70,000/-. The New Scorpio has the ability to expand the market and to appeal to a new set of customers," said Mr. Rajesh Jejurikar, Chief of Operations, Automotive Sector, Mahindra & Mahindra Ltd.

"We are especially pleased to be the first company to launch a BS-IV compliant version in India, more than a year before it becomes mandatory. We are also delighted to introduce Mahindra's revolutionary Micro Hybrid technology on the Scorpio VLX with mHawk," said Mr. Rajan Wadhera, Chief of Engineering & Development, Automotive Sector, Mahindra & Mahindra Ltd.

What's New: Front grille, headlights, bonnet scoop, fog lamps, bumpers, embossed side cladding, door handles, rear integrated footstep, seats, upholstery, powered ORVMs, 2-Din audio system, gear knob, parking brake, digital immobiliser.

By: Mahindra & Mahindra Ltd.

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