In a bid to increase its market share to 35% from the current 20% in Tamil Nadu, Bajaj Auto Ltd has launched its new bike named Bajaj XCD 135 DTS-Si.
Speaking at the launch, Regional Manager (Tamil Nadu & Puducherry), S. Manoj Kumar, said in the 135cc to 150cc segment the company's current market share in the state is 5%.
In addition to Bajaj XCD 135, Bajaj Auto Ltd. India is also planning to introduce two more bikes in April and July, which will together help notch 35% market share target in less than a year.
The company hopes to sell 4,000 units of the new bike in the remaining two months of this fiscal. IT is to be mentioned here that market share for the company dropped primarily due to economic slowdown and poor availability of finance.
And as a part of its revival programme, the company is aggressively promoting its finance arm Bajaj Auto Finance Ltd.
Source: Infibeam.com News
Best Sellers Bajaj Bikes:
Related Books:
BMX Bikes
Dirt Bikes
Mountain Biking
0 comments:
Post a Comment